Welcome to EcoSoftTouch.com

The Home of Eco Soft Touch Car Washing

This first experience with Car Washing, ultimately lead Fred to building Full Service conveyor type Car Washes in San Francisco, Daly City, San Mateo and Redwood City during the late 1960's and 1970's.

Over the next 20 years, Fred became involved in many automotive related ventures and built more Car Washes, during this time he expanded and installed the “Touchless” Car Washing concept in his own locations in 1990.

During the next 28 years the entire concept of car washing has evolved into the ecology arena so Fred has taken the lead to utilize his operations as "state of the art" examples for the new and completely safe Eco Soft Touch car washing beginning in 2018.

Our Eco Soft Touch Organization  

Fred Tautenhahn opened his first Service Station (Shell) on Divisadero & Oak Streets in San Francisco in 1958.

In those days, Car Washing in Gas Stations was very rare and only by hand. In 1960, Fred’s station was picked for a test of a new Car Washing process. A large vending type machine with a hose and nozzle was placed in an outdoor parking stall where you would put in a quarter and select soap or rinse.